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Item Detail
Communications Guide for State Departments of Transportation
This guide is intended to help DOT communications divisions to: develop a strategic framework and strategy for internal and external communications, utilize social media to engage customers, tell the story of your DOT’s performance and its accomplishments, improve employee engagement with a first-rate internal communications program, achieve consistent messaging, develop or refresh the DOT "brand," and better communicate the DOT mission to the public and stakeholders.
This is a free online item for all AASHTO E-Affiliates. Follow the link under "Free Publications" on your "My Bookstore" page.
 
Item Code: CGDOT-1-OL
ISBN Number: 978-1-58024-678-1
Item Format: Download
Item Pages: 48
Download: Table of Contents and Introduction (1.1 MB)
Year Published: 2017
Availability: In Stock
 
 
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